Title: Stepping up Support for Small Businesses
Description: Local chamber invests in small and home-based businesses by offering
Membership Included, a program that propels community companies into the digital arena by
creating an online platform that promotes them continuously to local prospective clients.
Small and home-based businesses struggle to maintain their footing in the midst of the current
economic downturn. Finding the time and money to develop a strong ad campaign to promote products and services is the last thing most owners need to worry about, yet it’s the very thing that a business needs to survive in this competitive climate. A mobile app is especially important as next generation buyers use tablets and smart phones to find what they need.
The Eastern Plumas Chamber of Commerce wants to give member businesses an edge.
Membership Included is a program the Chamber is now offering to new members. It’s designed
to propel a small or home-based business into the digital arena by establishing a strong web
presence that allows it to be found by local prospective buyers who are searching online for
goods and services.
Membership Included launched to chambers of commerce across the nation April 21, 2014.
The system combines traditional membership with the tools needed to optimize search engine
results and make information available to community buyers. Local businesses are showcased
in a relevant, beautiful and functional way that appeals to the next generation of clients.
The Chamber is investing in new members by providing a website, a mobile app and many
other tools, which were once beyond the budget of small businesses. Membership Included
brings those benefits well within reach. As Audrey Ellis of the Eastern Plumas Chamber said in
an article in the Bulletin (3/26/14), “The Chamber wants to invest...and take an active role in
promoting your business to the community. Your Chamber exists to serve you. By helping local businesses grow, the local economy grows and everyone in the community benefits.”
To learn more visit Membershipincluded.com, or contact your local Chamber of Commerce (530.836-6811; www.easternplumaschamber.com).
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